The Design of Perception

metamorphosisofnarcissus
Metamorphosis of Narcissus by Salvador Dali (1937)

As a designer, I do my best to uphold the tenets and principles of good design in all the things that I’ve created over the years. These intractable rules have come down to us from all the various art and design movements that form the history of visual communication. It is usually when we violate these principles (due to time, budgets, or compromises) that we get into trouble. All forms of visual media have to deal with this problem. Despite these principles however, it is perception, the mind’s eye of the viewer, that can supersede any rules or principles, regardless of how true they may be. Continue reading “The Design of Perception”

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The Design of Perception